Neuroscience of Sales and Leadership Training Speaker

The Neuroscience of Sales, Marketing, and Leadership

Dr. Wu provides sales and leadership training with scientific insights into Why People Buy and Why People Follow in his engaging, educational, and entertaining style.

The Neuroscience of Sales, Marketing, and Leadership topics have attracted more and more attention from business owners, corporate executives, and entrepreneurs in every industry. However, informing business leaders about the impact of Neuroscience takes work and expertise. Only a few Neuroscientists can make such a complicated topic relatable and actionable.

1.2+ million people have watched the Big Think program “Your Brain on Money” featuring Dr. Terry Wu.

He pointed out that Amazon is in the “Instant Gratification” business to satisfy shoppers’ desire to seek immediate rewards. Instead of using the common tactic of selling on pain, Amazon uses instant rewards to motivate its customers.

Neuroscience-Powered Sales and Leadership Training

Dr. Wu offers customized training by teaching salespeople Why People Buy and leaders Why People Follow:

Keynotes on the Neuroscience of Marketing and Selling

Dr. Wu delivers Neuroscience-driven content that sheds light on what makes customers buy. His keynotes are enlightening, empowering, and entertaining:

Dr. Wu’s one-of-a-kind storytelling speaking style makes complex science very easy to understand. It keeps his audiences highly engaged throughout his presentations. He gives actionable, science-proven ideas applicable to the real business world.
Neuromarketing Keynote Speaker Neuroscience Sales Speaker

Dr. Terry Wu ~ Renowned Neuroscientist and Speaker

In his keynotes and training workshops, Dr. Wu informs his audiences on how Neuroscience helps explain and predict the behaviors of consumers, leaders, and followers. At business conferences, corporate events, and professional and trade association meetings, his talks and workshops have given the business community new tools to drive up sales and marketing and strengthen leadership.

Neuroscience Marketing Sales Speaker

Neuroscience insights are used by a wide range of businesses and organizations. The burgeoning interest has led various “experts” to write books and give talks. As with every new emerging field, there is plenty of misinformation.

Most sales and leadership speakers rely on rare anecdotes and unique personal experiences to prove that “their stuff” works. But in reality, their stuff worked because of luck or unknown factors instead of their tactics.

If you want to empower your audience with Neuroscience, invite a real Neuroscientist! So many speakers are not afraid of giving misinformation about the brain these days. They have little knowledge of science and keep recycling the same wrong information.

Dr. Wu is available to keynote your events or provide training workshops. He will provide valuable insights into these new leadership, sales, and marketing realities. He will help your audience understand the science behind human behaviors and decisions.

Dr. Wu is a Vistage speaker. Vistage members have found his insights exceptionally valuable to their leadership and business operations. They rated his content and applicability 4.8/5. He brings fresh perspectives and real, proven, actionable ideas to make their businesses stronger.

Bruce Nustad Dr. Wu’s style grabbed our group’s attention right away. And his expertise was delivered in a practical and entertaining way. He had business owners and corporate leaders walking out of the room with a half dozen ways to improve their connections to customers, prospects, and team members. Terry has a special way of communicating with non-scientists, helping them understand how people receive and process colors, scents, sounds, and our surrounding environments. If you are in the business of connecting with people, Terry’s a leading-edge resource. We hope he will spend more time with our group soon. ~ Bruce Nustad, President, Minnesota Retailers Association
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